Beaujonomie embodies a true spirit of sharing in the world of wine. Indeed, beyond simple tasting, this approach emphasizes conviviality and the transmission of knowledge and traditions. In this way, Beaujonomie promotes local products and encourages responsible consumption. In this article, we’ll be taking a closer look at the tasting moments closely linked to this notion of sharing, as well as the new target of the “Beaujonomie” spirit, in phase with the idea of conviviality.
Tasting moments
In winter as in summer, Beaujonomie invites itself to every meal to bring the spirit of sharing and conviviality. Indeed, what better way to share good bistronomic moments than at table, with light, fruity wines or wines of character.
This spirit can be found on a sunset barbecue evening, sipping a chilled Beaujolais rosé. The same goes for aperitifs on the terrace with friends, where we take advantage of the summer season with a bottle of light, fruity red wine to accompany appetizers and nibbles.
Later in the year, the fuller-bodied, more powerful Beaujolais vins de fête are the perfect accompaniment to winter evenings and comforting dishes such as meats in sauce or stews.
Beaujonomie is a year-round guest at all our wine-tasting events!
A preferred format: the magnum
The magnum format is particularly well-suited to Beaujonomie moments of sharing and conviviality. By opting for this format, you can satisfy the taste buds of all your guests without having to open several bottles, which can be both costly and time-consuming. What’s more, the magnum format allows the wine to age better thanks to slower oxidation, which can offer a better tasting experience.
Finally, as part of a responsible approach to the environment, the magnum is an ecological choice, as it generates less waste and requires fewer bottles.
As such, it’s an excellent option to accompany the convivial moments of Beaujonomie, allowing you to enjoy wine in a spirit of generosity.
A young generation in tune with “Beaujonomie
Beaujonomics is a movement that continues to grow in popularity among the younger generation. The latter, who have no complexes about wine, are above all looking for pleasure and sensory experiences. Beaujolais wines perfectly match this search for pleasure, thanks to their light, fruity character, which makes them easily accessible and pleasant to drink.
What’s more, they’re often available at affordable prices, making them accessible to all budgets. This accessibility contributes to the appeal of Beaujolais wines to young people, who find it a way to get together, share convivial moments and discover new wines without breaking the bank.
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